创意概念

Creative Concept

艺术家

Artists

王麟杰

林晨

刘佳玉

Ninian MacQueen

项目介绍

Project Introduction

“地下蝴蝶魔法森林”和“魔法门”的建成,使上海地铁汉中路站荣获“中国最美地铁站”称号,成为百度百科词条入选图片。地铁是城市文明的延伸。“地下蝴蝶魔法森林”和“魔法门”的开启,是多元化艺术与新媒体形式的完美结合,优化了人们的出行体验,为城市发展提供了更高的艺术附加值。该项目获得100多家媒体报道,主要媒体有:中央电视台和ICS上海外语频道,并成为“中国城市轨道交通地铁纪念卡·上海卡”的封面作品。

ToMASTER明日大师负责项目的规划、设计、实施和后期维护。

The completion of " underground butterfly magic forest " and "magic gate" makes Hanzhong station win the title of "China's most beautiful subway station" and become Baidu entry. Metro is an extension of urban civilization. The opening of "underground butterfly magic forest" and "magic gate" is a perfect combination of diversified art and new media forms, which optimizes people's travel experience and provides higher artistic added value for urban development. The project won more than 100 media reports, mainly on CCTV and ICS Shanghai foreign language channel, and became the cover work of "China urban rail transit metro souvenir card · Shanghai card".

ToMASTER is responsible for the planning, design, implementation, implementation and post-maintenance of the project.

视觉效果

Visual Effects

最终呈现

Final Presentation

荣获奖项

Honors & Awards

在由《装饰》杂志、《公共艺术》杂志和上海市创意设计工作者协会主办,上海公共艺术协同创新中心(PACC)、上海美术学院公共艺术理论研究与国际交流工作室承办的“2018最美地铁站评选”中,ToMASTER明日大师获得最佳艺术创作奖。

In the "2018 Most Beautiful Subway Station Selection" sponsored by Decoration magazine, Public Art magazine and Shanghai Association of Creative Designers, organized by Shanghai Public Art Collaborative Innovation Center (PACC) and Shanghai Academy of Fine Arts Public Art Theory Research and International Exchange Studio, ToMASTER won the best Art Creation Award.

媒体报道和社会反响

Media Coverage and Social Response

地下蝴蝶魔法森林 Magic Forest

Date December 1, 2015

Client 申通德高地铁集团

Categories: 新媒体 装置